OUR DIVISIONS

Pallet Portal is a “vine-to-consumer” digital platform with integrated marketing & trade services for the international wine trade that connects producers with US wholesale buyers and ultimately consumers, created to increase wine sales throughout the channel of distribution and build brand awareness.

PalletPortal was created to lend support to the US wine trade, responding to current market challenges and is based on 20 years experience managing marketing campaigns for wine regions throughout the US.

Before, it was a challenge to find an importer and sell wine to consumers. Today, thanks to digital advancements, we’re able to “connect the dots” enabling producers to not only have their wines imported to the US but also sold to consumers, moving pallets of wine and building brand awareness.

Casa Abril Selections works in partnership with Spanish food and wine producers, selecting and sourcing high-quality goods to suit the tastes of international consumers.

We find products that will sell worldwide, negotiate pricing and sale conditions, look after FDA registration, and get your goods to market, on budget and on time.

This involves close collaboration at every stage of the production process, from before the harvest has ripened to the time that products are ready for delivery.

We also act as a trade representative in the US, clearing goods through customs, organizing warehousing, coordinating importers, and overseeing distribution.

Casa Abril Selections provides producers with valuable advice and guidance at every stage of the process, from the field and vine to the store and table.

Cinco Sentidos designs and delivers integrated communications services that create brand awareness, reinforce brand messaging, and build strong, sustainable brands.

We start with analysis, researching markets to identify opportunities, before positioning products as part of an integrated strategy to ensure your brand reaches consumers.

We develop memorable design concepts and craft visual identities for every application, reflecting and reinforcing the personality and values of client brands and products.

Then, we manage and market your brand, from a one-off, smaller-scale events, such as in-store tastings, to long-term, mass-audience consumer, media, and trade campaigns.

At the same time, we protect the integrity of your brand, ensuring your messages are expressed effectively, and establish meaningful and valuable communication with clients.

Cinco Sentidos serves as a single point of contact for all your US marketing and communications initiatives, enabling us to leverage our relationships to your advantage.

Leveraging Casa Abril Selections’ sourcing and trade expertise, Cinco Sentidos offers boutique design and strategy services to provide private-label services to clients interested in marketing Spanish products under their own brand name.

Viticulture = what happens in the vineyard
Viniculture = what happens in the winery
Verde cultura = “green” philosophy of winemaking

From the vineyard to the bottle and beyond, Viti Vini Verde Cultura is an exciting Global Bridges initiative to promote sustainable wine culture, bringing together a select group of family-run, Spanish wineries that produce limited-quantity, high-quality wines with a sense of place and respect for Mother Nature.

Viti Vini Verde Cultura provides member wineries with a whole host of collective benefits, including integrated marketing, event management, media relations, online, and social media services, to help raise awareness about sustainability in Spanish winemaking.

The Viti Vini Verde Cultura brand serves as an umbrella to market sustainable Spanish wines economically and effectively in the USA and other markets, building a strong market presence for handcrafted wines and providing recognition for specialist winemakers that, otherwise, would be expensive to achieve.

Viti Vini Verde Cultura certification, which includes placement of the VVV logo on member wineries’ bottles, lets consumers and retailers know that a wine is not just an authentic, artisanal product, but that it has been made in a way that takes into account growing sensibility for natural production methods.

Viti Vini Verde Cultura responds to the demands of a fast-expanding market segment of affluent, educated consumers, providing a guarantee they can trust of a wine’s sustainable providence, while offering wineries all the advantages of sharing costs while working together to maximize impact and exposure.

From the vineyard to the bottle and beyond, Viti Vini Verde Cultura is an exciting Global Bridges initiative to promote sustainable wine culture, bringing together a select group of family-run, Spanish wineries that produce limited-quantity, high-quality wines with a sense of place and respect for Mother Nature.

Viti Vini Verde Cultura provides member wineries with a whole host of collective benefits, including integrated marketing, event management, media relations, online, and social media services, to help raise awareness about sustainability in Spanish winemaking.

The Viti Vini Verde Cultura brand serves as an umbrella to market sustainable Spanish wines economically and effectively in the USA and other markets, building a strong market presence for handcrafted wines and providing recognition for specialist winemakers that, otherwise, would be expensive to achieve.

Facebook Page

Global Bridges is a member of The Spanish Wine Collaborative, an alliance of wine and food industry marketing and promotion executives, each with more than 20 years’ experience working with international wine regions and brands in Spain, Italy, France, South America and the U.S.A.

Our bilingual team, with offices in New York and Spain, has worked with many Spanish D.O.’s, including: Catalunya, Bierzo, Jerez, Toro, Madrid, Manchuela, Navarra Rueda and Ribera del Duero. We have worked with ICEX/Wines from Spain on several high impact programs to promote and sell Spanish wines in the U.S.A., including: The Great Match, Superstars of Spanish Wine, Spanish Cellar.

Drink Ribera,Drink Spain and national media relations. We will help you plan and execute a successful marketing and educational program to target trade and/or consumers throughout the U.S. Our rates are competitive, and our experience is unmatched.

Spanish Wine Collaborative 2014 (Download Presentation)

Press Release: SWC Press Release 2014

SommJournal: http://www.sommjournal.com/Stories/Industry-News/2014/The-Spanish-Wine-Collaborative-Launches-Platform.aspx

For more information or to request a meeting, please contact us.